Recently, we’ve been focusing on important factors that can affect your Web site’s visibility in the search engines. Last month, we focused on the age of your Web site and domain name. This month, we cover the topical relevance of your inbound links.

This is the subject-specific relationship between the site/pages linking to your site and the target keyword phrase.
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Recently, we’ve been focusing on important factors that can affect your Web site’s visibility in the search engines. Last month, we focused on global link popularity (authority) of the site. This month, we cover the age of your Web site or the launch of indexable content as seen by the search engines.

If you bought your domain name 10 years ago then “parked” it (kept it at the hosting company in your account) while you waited 5 years to launch a Web site, only the 5 years count since the site was launched.
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Every web designer should be aware of the search engines and how they work. I understand how important it is that I deliver a well-designed web site that not only looks good and works well for my client but also performs well in the search engines after the site is launched. This not only helps to (hopefully) increase traffic to the site but can reflect on me for future work.

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